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"What I will speak about is the inconvenient truth of Canada’s tobacco industry today: despite world renowned tobacco control policies, over one third of the Canadian tobacco industry is unregulated, illegal, un-enforced and un-taxed.

In Quebec, over 40 percent of the cigarettes purchased are illegal. I’ll repeat this. 40 percent of cigarettes purchased in Quebec are illegal. 40 percent of cigarettes in Quebec do not comply with any of Canada’s tobacco control measures, such as selling to kids, advertising, promotion and packaging."