Since 2001, Natalie Larivière is President and Chief Executive Officer of Archambault Group Inc., effectively administering the production, distribution and retail sales of recorded music, books and periodicals. She oversees the following publishing houses: CEC Publishing, Éditions Libre Expression, Éditions Logiques, Éditions Stanké, Éditions du Trécarré et Québec-Livres. Madam Larivière acted as one of the principals during the acquisition of Sogides Group.

Ms. Larivière holds an MBA from the Université du Québec à Montréal. She has worked in the financial sector as an executive at the National Bank of Canada and its affiliate SIBN. Ms. Larivière played a major role in shaping SIBN's vision and business strategy.

Ms. Larivière is the recipient of the Arista-Sun Life prize 1999 in the Young executive of Québec category and the Performance Prize 1998 from the Association of Graduates of the Management School of UQÀM. She seats on Board Committee such as Musicaction and Conseil québécois du commerce de détail (CQCD).